
Your marketing team is busy. Maybe too busy.
Deadlines are piling up. Campaigns are queuing. Growth goals are accelerating, and your headcount isn’t. Whether you need fast-turnaround creative or full-scale marketing execution, Marketing-as-a-Service (MaaS) helps you get more done, without hiring more people.
At CODESM, we offer two ways to plug in:
- On-Demand MaaS for flexible, task-based support
- Managed MaaS for complete strategy and execution
Both models deliver results, but they work in different ways, and choosing the right one depends on where you’re headed and how fast you need to get there.
Ready to size them up? Here’s how each model fights for your marketing goals.
The Fight Card: Know Your Contenders
| On-Demand MaaS | Managed MaaS | |
| Nickname | “The Specialist” | “The Powerhouse” |
| Best At | Quick-hit execution, creative bursts, skill-specific tasks, project overflow | Full-scale strategy, multi-channel orchestration, results-driven growth |
| Speed | Immediate, task-based | Strategic onboarding, scalable marketing rhythm |
| Team Integration | Light-touch | Deep partnership |
| Commitment | Low | Higher (but aligned to ROI) |
| Structure | Project-based | Outcome-based |
Round-by-Round Breakdown
Round 1: Speed
- On-Demand: Enters fast, hits hard. Ideal when you’ve got a project overflow and a deadline breathing down your neck.
- Managed: Needs a brief warm-up, but once it’s moving, it delivers consistent, compounding power across campaigns.
Round 2: Team Involvement
- On-Demand: Quick jabs. You assign. They execute. Minimal back-and-forth.
- Managed: Full grappling. This is an ongoing tag-team effort with shared strategy, regular sprints, and constant adjustments.
Round 3: Scope
- On-Demand: Targeted – think ad designs, landing pages, blog posts, or PPC campaigns.
- Managed: Broad coverage – everything from messaging strategy to paid media, SEO, email, reporting, and beyond.
In Your Corner: What You Get with Each Model
On-Demand MaaS
This is your corner team when you need backup. Fast.
Designed for agility, On-Demand MaaS gives your team instant access to CODESM’s expert creatives, strategists, and developers, without long-term contracts or onboarding lag.
- Instant access to the CODESM Platform for task requests and project tracking
- Handpicked specialists ready to jump in (design, development, copy, media, etc.)
- Flexible packages or per-project pricing
- You call the shots. We throw the punches.
Managed MaaS
This is your full fight camp. Corner, coach, and conditioning crew included.
Managed MaaS is a fully integrated, plug-and-play marketing department. We build your growth engine, manage execution, and report on results, all within a scalable framework tailored to your goals.
- Fully embedded marketing team across all disciplines
- Dedicated CODESM strategist as your trainer and ringside coach
- Access to the CODESM Platform with performance dashboards
- Monthly goal-driven sprints, tracked and reported
- Creative, paid, SEO, CRO, automation, all working together toward measurable wins.
Use Cases: When to Use Each Model
| Your Situation | The Winner |
| You need social ads delivered this week | On-Demand |
| You’re launching a new service line across markets | Managed |
| Your internal team has the strategy, just needs backup | On-Demand |
| You need someone to plan, execute, and report on all channels | Managed |
| You want no-strings, quick delivery | On-Demand |
| You want sustainable, scalable growth | Managed |
| You want to combat project overflow | On-Demand |
Choose the right player for your fight
Both options bring value; it’s just about choosing the right fit for the challenge at hand. Need speed, flexibility, and specialist execution? Tap into On-Demand. Need leadership, consistency, and results at scale? Go with Managed.
Either way, you get:
- Access to CODESM’s high-performance talent
- Full use of the CODESM Platform
- Clear deliverables, clean processes, and serious results
Step into the ring with the right team behind you.
Whether you need fast-turnaround execution or a full-scale marketing engine, CODESM has the right model to match your momentum. Let’s build something that delivers.


